[members-discuss] Marketing? Really?
Tom Holloway tholloway at brightsolid.com
Tue Oct 22 23:17:59 CEST 2013
Hear, hear. All organisations require a communications arm. Sent from my iPhone > On 22 Oct 2013, at 18:31, "Serge Radovcic" <sr at ripe.net> wrote: > > Hi Sander et al, > > Yes we are looking for such an addition to our team. The term > "marketing" may bring up thoughts of salesmen in suits and flash > presentations, but that is not at all what we are intending. However, we > do recognise there is a need for an addition to our team at the RIPE NCC > that can help us improve the way many of our services are communicated > to bring greater value to our membership and the RIPE community. And the > term that is often used to describe such a function is associated with > "marketing". > > I guess the irony is that the description I used in the advertisement > should be seen as marketing in itself and I think that all members > should be rest assured that they are not about to be hit by any hard > hitting marketing campaigns from our end. That I can promise you all. > > We have a lot of new members joining the association, from far reaches > of our incredibly vast service region and we are doing our very best to > keep up with the latest techniques in communicating with them and > reaching out to them to understand their needs. > > I hope that you don't get too caught up in the terms being used in this > advertisement but rather what we are trying to achieve with this > valuable addition. > > While we could get into an endless mailing list discussion about this, I > would rather ask you to bear with me here and trust my actions. So far, > I feel that I have brought positive change and additional transparency > to the RIPE NCC since I joined the team just over two years ago and I > feel equally as confident in asking you to trust me that we are aiming > to continue with this trend. > > Kind regards, > > Serge Radovcic > Chief Communications Officer > RIPE NCC > >> On 10/22/13 5:27 PM, Sander Steffann wrote: >> Hi, >> >> I just noticed this on the NCC website: >> http://www.ripe.net/lir-services/ncc/jobs/current-openings/marketing-and-pr-manager >> >>> From that page: " This is a high profile role within the organisation [...] to develop a high-level marketing, branding and PR strategy for all services." >> and "General Duties: [...] Write powerful and engaging promotional content for the organisation’s products and services [...]" >> >> It really surprises me that the NCC, being a membership organisation, needs someone for marketing its products and services... >> >> I hope I am just misunderstanding this :-) >> >> Cheers, >> Sander >> >> >> ---- >> If you don't want to receive emails from the RIPE NCC members-discuss >> mailing list, please log in to your LIR Portal account and go to the general page: >> https://lirportal.ripe.net/general/view >> >> Click on "Edit my LIR details", under "Subscribed Mailing Lists". From here, you can add or remove addresses. > > > ---- > If you don't want to receive emails from the RIPE NCC members-discuss > mailing list, please log in to your LIR Portal account and go to the general page: > https://lirportal.ripe.net/general/view > > Click on "Edit my LIR details", under "Subscribed Mailing Lists". From here, you can add or remove addresses. > > ______________________________________________________________________ > This email has been scanned by the brightsolid Email Security System. Powered by MessageLabs > ______________________________________________________________________ ______________________________________________________________________ "brightsolid" is used in this email to collectively mean brightsolid online innovation limited and its subsidiary companies brightsolid online publishing limited and brightsolid online technology limited. findmypast.co.uk is a brand of brightsolid online publishing limited. brightsolid online innovation limited, Gateway House, Luna Place, Dundee Technology Park, Dundee DD2 1TP. Registered in Scotland No. SC274983. brightsolid online publishing limited, The Glebe, 6 Chapel Place, Rivington Street, London EC2A 3DQ. Registered in England No. 04369607. brightsolid online technology limited, Gateway House, Luna Place, Dundee Technology Park, Dundee DD2 1TP. Registered in Scotland No. SC161678. Email Disclaimer This message is confidential and may contain privileged information. You should not disclose its contents to any other person. If you are not the intended recipient, please notify the sender named above immediately. It is expressly declared that this e-mail does not constitute nor form part of a contract or unilateral obligation. Opinions, conclusions and other information in this message that do not relate to the official business of brightsolid shall be understood as neither given nor endorsed by it. ______________________________________________________________________ This email has been scanned by the brightsolid Email Security System. Powered by MessageLabs ______________________________________________________________________