register esa.ch ?

    I have got a request from the company "Einkaufsgenossenschaft
    des Schweizerischen Autogewerbeverbands" to register the domain
    esa.ch. ESA is the registered name of this company that appears
    also on their letters.
    I have called their attention to the fact, that esa stands for
    European Space Agency in different European countries (e.g. esa.de,
    esa.es, esa.nl) and that therfore it is not wise to register esa.ch
    for something completely different.
    But they insist on this name. Would you register it?
In cases like this I would give international context precedence
over national context.
I would first contact the European Space Agency to see if they
have any plans to register esa.ch in the (near) future. If they
do, I would give them the "first option" on that domain, but at
the same time I would ask them to register it immediately.


	Piet